In the past few years, the idea of “self-care” has taken off and people living stressful lifestyles have begun to invest more time and money into taking care of themselves. The self-care retail industry is predicted to be valued at $13 billion by 2026, showing astronomical growth since even 2019. It makes sense—work life has become more stressful, demanding after-hours work and blurring work/life balance boundaries due to the rise in working from home. “Quiet Quitting,” when you only put in the effort detailed in your job description, is also on the rise: a staunch resistance to the corporate trend of rewarding hard workers with more work without more compensation. All this is to say that people are more stressed out than ever before, therefore more willing to invest in self-care and mental wellness.

Yet, when some think of self-care, they think of serums, face masks, ...

Did you schedule a trip to Lake Tahoe, only to arrive to Air Quality Indices (AQI) over 150? Currently, smoke from the Mosquito Fire has settled into the basin, making it unsafe to recreate outdoors for long periods of time. Being an adventure company, nobody laments the lack of adventure opportunities more than us, but we’ve come up with a few things you all can do to keep yourselves safe and smoke-free on your Lake Tahoe travels!

Brew Tour

North Lake Tahoe is home to several amazing breweries that are sure to keep you entertained when being outside is less than appealing. In Truckee, there’s Alibi, FiftyFifty, Good Wolf, and Truckee Brewing Company. Along the lake, there’s Bear Belly in Kings Beach and another great Alibi location in Incline Village. These places are all great to visit on your own, but if you’re looking to make a day of it (and avoid the designated-driver-drama) you can book a brew tour with Tahoe Adventure Company! When air quality ...

For every adventure tour you book, whether it’s a Lake Tahoe tour or otherwise, there are 5 main components: the booking process, prepping for your tour, arrival and orientation, the actual tour itself, and the wrap-up process. If you do a lot of adventure tours, you know this already, but if not—here’s what to expect so you can know if your tour was meh, average, or stellar!

Booking Process

Most people these days will book kayaking Lake Tahoe tours online, so tour companies should have easily navigable websites with prices, tour times, and what to expect front and center. There should be a summary for folks that want to take a quick look at the details and book right away, as well as a more detailed description for those of us that like to be as prepared as possible for what we’re signing up for. Tahoe Adventure Company’s website has both—the bright orange book now button on the home page takes you directly to the booking por...

Our Favorite North Lake Tahoe Trails

Emerald Bay - South Shore
Easy | Out & back
Beginning at the Vikingsholm Parking lot and winding down a paved path to the famous Rubicon Trail, this hike showcases one of Lake Tahoe’s most famous locations: Emerald Bay. The mostly easygoing trail takes you along the shoreline of the bay, with views across the great blue lake and up the steep mountain vista behind you.  This is a great bang for your buck hike—see a lot without spending too much energy.

Granite Chief - West Shore

Art by the Lake Festival - August 19-21 - Tahoe City

Hosted by Pacific Fine Arts at Tahoe City Boatworks Mall, this 3-day arts festival features over 30 artisans and their stunning works. This open-air market sits right by the lake, offering beautiful views in addition to the beautiful artwork you can peruse and purchase. There will also be live music 11:30-4pm every day.

Truckee Rodeo - August 26-27 - Truckee

For just $17 (adults) / $10 (children), come see a variety of rodeo events hosted by the Truckee Donner Horsemen and Truckee Pro Rodeo Team, including kid’s Mutton Bustin’. If you’re unfamiliar with the sport, this is where kids ages 4-8 (helmeted, thankfully) ho...